Español
English
Want to know more about us?
Register
I'm already registered. Login
Home
About us
Services
C4T News
Projects
Contact
 
PDF Downloads
C4T and the Media
C4T and Jordi Marcé Arquitectes finished the Cabeca Area Studies at Andorra
C4T closes with great Success the Hotel Operator Search for Finesterre Suites & Spa in Panama City
C4T at ABC
Press Summary - Project Sherman Overview
C4T & ESADE: Dossier Mobility – One of the new pillars of the economy
Cinema experience as an enhancer of tourist destinations
Spain: New Prospects for Tourism Season
Interview with Daniel Lopez Sinués: Diversity Hoteles
Sleeping as a novel experience: Unusual Hotels
Tourism “In Exchange for”
Coopetition
The Importance of Location
Real Estate Crisis and Hospitality Industry
Press Summary – Sherman, Panama
YouTube and the Tourism Industry
Development of Leisure Thematic Areas
World Tourism Trends
See the C4T Article in Expansión Newspaper
Competitiveness in Businesses and Tourism destinations
 
C4T News
We believe in the Dissemination of ideas and projects. We are confident with Sharing and Discussing alternatives and opportunities. We know of Interaction and Network power. We have the necessity to Communicate and to Inform. We actively seek Complicity and Involvement. We generate Links and Encounters.
Article
july 22, 2020
The Guardian: new normal tourism

"The collapse of the travel industry caused by the virus offers a unique opportunity for cities plagued by mass tourism to rethink their business model."
Article from the Guardian's world edition, July 20th 2020

Barely a year ago the graffiti on the walls of Barcelona read Tourists Go Home. Now, the collapse of the travel industry caused by the virus offers a unique opportunity for cities plagued by mass tourism to rethink their business model
Xavier Marcé, the Barcelona councillor responsible for tourism, said: “I don’t want more tourists, I want more visitors.”

However, good intentions are one thing, concrete proposals another. According to Janet Sanz, Barcelona’s deputy mayor, cities that have grown dependent on tourism are paying the price for having a monocultural economy and now the challenge is to diversify.
Easier said than done with the scale of tourism in these cities. Barcelona, which has a population of 1.6 million, received 30 million visitors in 2019.
With tens of thousands of jobs at stake, the headache for cities is how to rethink tourism without causing mass unemployment.

“There are people who think that the city is magnificent the way it is, without tourists,” Marcé said. “But they may change their view when the state stops paying 80% of their salary in September and unemployment goes up to 18%.”
Marcé believes it is less a question of numbers than of distribution. He wants to encourage tourists to visit other parts of the city and not just the traditional sites, although it is difficult to discourage visitors from congregating at iconic sites.

“Thirty million visitors managed the way they were up until the beginning of this year is not sustainable,” Marcé said. “The same number with different interests dispersed to different areas may not be such a big problem.”
Octavi Bono, the director general of tourism for the Catalan government, agrees. “We don’t want more or less tourism, we want better tourism with a better distribution of tourists by season and by location. We are continuing with an agreed marketing plan.”

Read the full article in the Guardian’s digital edition:
https://www.theguardian.com/world/2020/jul/20/how-coronavirus-is-reshaping-europes-tourism-hotspots

You must be registered to make any comment.
Register
I'm already registered. Login
Previous articles
Next Generation European funds: chasing opportunities
Marina Badalona Hotel: construction in fast progress
Survey on Trends in post-COVID-19 Tourism
Trends in post-COVID-19 tourism
2018, a key year for Amador
C4T to take part in the 7th UABR-MEF Meeting
Wadi Ash presented en Qatar
C4T and the Media
C4T at FITUR 2012
Costa Rica Tourism Minister Visited C4T Headquarters
C4T wins the “Amador (Panama) Tourism & Urbanization Strategic Planning Contract”
C4T and Jordi Marcé Arquitectes finished the Cabeca Area Studies at Andorra
C4T closes with great Success the Hotel Operator Search for Finesterre Suites & Spa in Panama City
Competitiveness in Destinations
C4T finished the Strategic Action Plan for Tourism in Calonge – Sant Antoni
Can we really measure quality in real time?
C4T at ABC
Good News
C4T is carrying out the Strategic Action Plan for Tourism in Calonge
Chic Travel Sites
Technological Innovation in the Hotel Industry
LGBT: A Potential 142 Billion US$ Market
Tourism: the revolution will come true
A New Itinerary: Cultural Routes
Mediterranean Tourism Forum, MEDITOUR 2010
Spain. Expense Increase of international tourists
C4T incorporates SICTED model into its portfolio of tourist destinations services
Press Summary - Project Sherman Overview
Multi-million tourism project investment in former U.S. military base planned in Panama
Quality Management? : The reliability of the future
Tourism with 5 senses
Profitability for your Enterprise
Hello Lapland!
Next Destination: Mafia Island
C4T & ESADE: Dossier Mobility – One of the new pillars of the economy
Bored of the same restaurant?
Spain: Worm Recovery on Touristic Destinations
C4T celebrates its next Board of Directors in Panama
FIFA Football World Cup 2010 and Tourism
Identification of Public Subsidies
International Tourism: First Results of 2010 confirm Upward Trend
Cinema experience as an enhancer of tourist destinations
Spain: New Prospects for Tourism Season
Ecological Tourism on Two Wheels
New Service: Marketing Online
Interview with Daniel Lopez Sinués: Diversity Hoteles
Sleeping as a novel experience: Unusual Hotels
Traveling soon? Don’t forget your iPhone
SITC – WORKSHOP ON INNOVATION AND SUSTAINABLE TURISM
Tourism “In Exchange for”
Coopetition
The Importance of Location
Tendency: Hotels and Leisure
C4T in the media
Real Estate Crisis and Hospitality Industry
Make your comments
13th Hotel Investment Conference - Berlin
Press Summary – Sherman, Panama
Panama's tourism development plan area of a former U.S. military base
Flashes
YouTube and the Tourism Industry
Development of Leisure Thematic Areas
We invite you to register
World Tourism Trends
An African scenario: INVESTOUR
See the C4T Article in Expansión Newspaper
Who's Afraid
Competitiveness in Businesses and Tourism destinations
FundamentalDiseño